Making it easier to find the right target prospects.
Automating chasing of unresponsive prospects to free up valuable SDR time.
Optimizing each list of prospects by identifying the best ones from cadences of 100s of prospects.
Increase in qualified leads and demos scheduled
Increase in SDR productivity
Reduction in cost per meeting booked
Based on Movework’s ideal customer profile, Rightbound’s prospecting engine found thousands of prospects, fetched accurate contact details, followed by automatic categorization and segmentation.
Applying Movework’s playbook, the Smart Outreach engine then autonomously initiated outreach to these prospects, including emails, social connects, surveys, gift-cards and even targeted ads.
RightBound did all initial outreach automatically. This included a prospect survey, a gift-card, and creating an SDR follow up in Outreach.io.
RightBound’s prospecting engine constantly searches for more and better suited prospects. SDRs are fed new leads, including many not previously on their radar.
Time previously spent chasing down unresponsive prospects is now re-focused where it counts — following up with pre-engaged leads or investing in strategic accounts.
With better SDR efficiency, we now generate meetings at 30% of the cost of an outsourcing service or display advertising. By reducing prospecting hours and focusing on high value activities, our SDR productivity rose by over 50%.
RightBound’s machine learning gives us ongoing and visible insights into our sales and marketing strategy, helping us improve outreach, and adjust our messaging and tactics.
Engaged leads are pushed into Outreach.io with all relevant info, associated with the right accounts and assigned to an SDR with the right cadence.
Unlike other tools that required long deployment and heavy setup costs, RightBound’s white-glove service experts got the engine set up quickly and seamlessly, helping us see results almost immediately.
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